We set a new vision and strategy, which stated, “We are working to make the internet the strongest Czech medium, with Seznam.cz as the first choice.” We began to focus much more on media. For the “In the World” section, we decided to change the search engine and switched to Bing from Microsoft. In line with our strategy, we embarked on raising awareness about online behavior, and in 2009 we filmed and released the first episode of the film “Seznam se bezpečně,” which highlights the risks of online dating.

