{"id":642,"date":"2024-04-24T08:15:07","date_gmt":"2024-04-24T06:15:07","guid":{"rendered":"https:\/\/o-seznam.cz\/reklama\/?page_id=642"},"modified":"2026-02-12T16:07:15","modified_gmt":"2026-02-12T15:07:15","slug":"certifikace","status":"publish","type":"page","link":"https:\/\/o-seznam.cz\/reklama\/certifikace\/","title":{"rendered":"Certifikace a Ov\u011b\u0159en\u00ed"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"alignwide alignwide wp-block-seznam-hero\"><div class=\"cover is-hero is-hero-default bg-neutral-40\"><img decoding=\"async\" width=\"1280\" height=\"512\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" fetchpriority=\"high\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace.jpg 2000w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace-992x397.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace-1984x794.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace-768x307.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-sklik-certifikace-1536x614.jpg 1536w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><div class=\"cover__dim\" style=\"opacity:0.1\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<h1 class=\"wp-block-heading has-text-align-left\">Certifikace<br>a Ov\u011b\u0159en\u00ed<\/h1>\n\n\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-59d06cab wp-block-group-is-layout-constrained\">\n<p>Na\u0161e programy sdru\u017euj\u00ed agentury a freelancery, kte\u0159\u00ed jsou v \u00fazk\u00e9m kontaktu se specialisty ze Seznamu. D\u00edky tomuto partnerstv\u00ed a pravideln\u00e9mu vzd\u011bl\u00e1v\u00e1n\u00ed sv\u00fdm klient\u016fm nab\u00edzej\u00ed slu\u017eby na \u0161pi\u010dkov\u00e9 \u00farovni.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--8)\">\n<div class=\"wp-block-button is-style-secondary-2\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/partneri\/\">P\u0159ehled na\u0161ich partner\u016f<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"panels tabs is-behavior-tabs is-style-box wp-block-seznam-panels\">\n\n\t<div class=\"panels__menu\">\n\t\t\t<nav class=\"tab-control menu-line\">\n\t\t<ul class=\"tab-list\" role=\"tablist\" style=\"max-width:36.5rem\">\n\t\t\t\t\t\t\t<li class=\"tab-item\" style=\"flex-basis:18rem\">\n\t\t\t\t\t<button role=\"tab\" aria-controls=\"spolupracovat\">\n\t\t\t\t\t\tSpolupracovat s partnerem\t\t\t\t\t<\/button>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"tab-item\" style=\"flex-basis:18rem\">\n\t\t\t\t\t<button role=\"tab\" aria-controls=\"stat-se-partnerem\">\n\t\t\t\t\t\tSt\u00e1t se partnerem\t\t\t\t\t<\/button>\n\t\t\t\t<\/li>\n\t\t\t\t\t<\/ul>\n\t<\/nav>\n\t<\/div>\n\n\t<div class=\"tab-group\">\n\t\t\n<div class=\"tab-content panel panel-86630aaef7d is-layout-flow wp-container-seznam-panel-is-layout-bed9b9fd wp-block-seznam-panel-is-layout-flow\" id=\"spolupracovat\" data-label=\"Spolupracovat s partnerem\" role=\"tabpanel\">\n\t<span style=\"display:none\"><\/span>\n\t\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left\">Spolupracujte s partnerem<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Z\u00e1kladem jsou Ov\u011b\u0159en\u00e9 agentury a freelance\u0159i, kte\u0159\u00ed v\u00e1m pom\u016f\u017eou k \u00fa\u010dinn\u011bj\u0161\u00edm kampan\u00edm. Certifikovan\u00ed partne\u0159i nav\u00edc nab\u00eddnou p\u0159ehled o v\u0161ech novink\u00e1ch v Skliku a na Zbo\u017e\u00ed.cz i \u00fazkou spolupr\u00e1ci s Sklik konzultanty.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/partneri\/\">Naj\u00edt partnera<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">M\u00e1me dv\u011b \u00farovn\u011b spolupr\u00e1ce<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-seznam-box is-layout-flow wp-container-seznam-box-is-layout-16b3bfcb wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--4);padding-bottom:var(--wp--preset--spacing--4)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"52\" src=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace.svg\" alt=\"\" class=\"wp-image-5291\" style=\"width:auto;height:45px\"\/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Certifikovan\u00e9 agentury<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Na\u0161i nejbli\u017e\u0161\u00ed partne\u0159i, kte\u0159\u00ed spl\u0148uj\u00ed p\u0159\u00edsn\u00e9 kvantitativn\u00ed a kvalitativn\u00ed podm\u00ednky a pravideln\u011b se vzd\u011bl\u00e1vaj\u00ed.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-seznam-box is-layout-flow wp-container-seznam-box-is-layout-16b3bfcb wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--4);padding-bottom:var(--wp--preset--spacing--4)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"52\" src=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni.svg\" alt=\"\" class=\"wp-image-5292\" style=\"width:auto;height:45px\"\/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Ov\u011b\u0159en\u00e9 agentury a freelance\u0159i<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Partne\u0159i, kte\u0159\u00ed prok\u00e1zali profesion\u00e1ln\u00ed a transparentn\u00ed p\u0159\u00edstup ke spr\u00e1v\u011b online marketingov\u00fdch kampan\u00ed.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">V\u00fdhody spolupr\u00e1ce s partnery<\/h2>\n\n\n\n<div class=\"wp-block-columns pattern-columns-3-icons is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-16b3bfcb wp-block-column-is-layout-flow\"><figure class=\"aligncenter aligncenter wp-block-seznam-icon\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-vysledky.svg\" class=\"attachment-full size-full\" alt=\"\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Skv\u011bl\u00e9 v\u00fdsledky<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">D\u00edky odborn\u00fdm znalostem funkc\u00ed Skliku a Zbo\u017e\u00ed.cz v\u00e1m na\u0161i partne\u0159i nastav\u00ed a optimalizuj\u00ed kampan\u011b tak, aby byly v\u00fdsledky i n\u00e1vratnost investice co nejlep\u0161\u00ed.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-16b3bfcb wp-block-column-is-layout-flow\"><figure class=\"aligncenter aligncenter wp-block-seznam-icon\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-odbornici.svg\" class=\"attachment-full size-full\" alt=\"\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Skute\u010dn\u00ed odborn\u00edci<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Pravideln\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed a \u00fazk\u00e1 spolupr\u00e1ce s konzultanty Seznamu je z\u00e1rukou, \u017ee na\u0161im partner\u016fm m\u016f\u017eete sv\u011b\u0159it veden\u00ed kampan\u00ed a naplno se v\u011bnovat sv\u00e9mu podnik\u00e1n\u00ed.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-16b3bfcb wp-block-column-is-layout-flow\"><figure class=\"aligncenter aligncenter wp-block-seznam-icon\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/05\/seznam-cz-naskok.svg\" class=\"attachment-full size-full\" alt=\"\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Velk\u00fd n\u00e1skok<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Certifikovan\u00ed partne\u0159i maj\u00ed p\u0159\u00edstup k anal\u00fdz\u00e1m trhu, srovn\u00e1n\u00edm s va\u0161\u00ed konkurenc\u00ed a beta verz\u00edm nov\u00fdch funkc\u00ed. Strategii a c\u00edle kampan\u00ed tak dok\u00e1\u017e\u00ed pl\u00e1novat s v\u011bt\u0161\u00ed p\u0159esnost\u00ed.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/partneri\/\">Naj\u00edt partnera<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div>\n\n\n<div class=\"tab-content panel panel-86630aaef7d is-layout-flow wp-container-seznam-panel-is-layout-bed9b9fd wp-block-seznam-panel-is-layout-flow\" id=\"stat-se-partnerem\" data-label=\"St\u00e1t se partnerem\" role=\"tabpanel\">\n\t<span style=\"display:none\"><\/span>\n\t\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left\">Sta\u0148te se partnerem<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Nau\u010d\u00edme v\u00e1s, jak nastavovat klientsk\u00e9 kampan\u011b v Skliku a na Zbo\u017e\u00ed.cz, a informace o novink\u00e1ch v obou n\u00e1stroj\u00edch budete m\u00edt v\u017edy z prvn\u00ed ruky. Nav\u00edc se potk\u00e1me i na seznam\u00e1ck\u00fdch akc\u00edch a workshopech.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">Nab\u00edz\u00edme dv\u011b \u00farovn\u011b partnerstv\u00ed<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-seznam-box is-layout-flow wp-container-seznam-box-is-layout-16b3bfcb wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--4);padding-bottom:var(--wp--preset--spacing--4)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"52\" src=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace.svg\" alt=\"\" class=\"wp-image-5291\" style=\"width:auto;height:45px\"\/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Certifikovan\u00e9 agentury<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Za\u0159a\u010fte se do vybran\u00e9 spole\u010dnosti pro\u0161kolen\u00fdch expert\u016f na Sklik, kte\u0159\u00ed spl\u0148uj\u00ed vysok\u00e9 standardy nastaven\u00e9 Seznamem.<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--4)\">\n<p class=\"has-text-align-center is-style-next\"><a href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/podminky-sklik-certifikace\/\">Podm\u00ednky Certifikace<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-seznam-box is-layout-flow wp-container-seznam-box-is-layout-16b3bfcb wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--4);padding-bottom:var(--wp--preset--spacing--4)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"52\" src=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni.svg\" alt=\"\" class=\"wp-image-5292\" style=\"width:auto;height:45px\"\/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\"><strong>Ov\u011b\u0159en\u00e9 agentury a freelance\u0159i<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center is-style-wrap-balance\">Dejte sv\u00fdm klient\u016fm v\u011bd\u011bt, \u017ee jste prof\u00edci, kte\u0159\u00ed se zodpov\u011bdn\u011b a transparentn\u011b postaraj\u00ed o jejich sklikov\u00e9 kampan\u011b.<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--4)\">\n<p class=\"has-text-align-center is-style-next\"><a href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/podminky-sklik-overeni\/\">Podm\u00ednky Ov\u011b\u0159en\u00ed<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/o-seznam.cz\/reklama\/certifikace\/spolupracovat\/\">Chci se st\u00e1t partnerem<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"vyhody\">V\u00fdhody Certifikace a Ov\u011b\u0159en\u00ed<\/h2>\n\n\n\n<div style=\"--content-limiter--height:20rem\" class=\"is-collapsed wp-block-seznam-content-limiter\">\n\t<div class=\"inner-blocks is-layout-flow\">\t\n\t\t\n\n<figure class=\"wp-block-table\"><table><thead><tr><th><\/th><th>Certifikace<\/th><th>Ov\u011b\u0159en\u00ed<\/th><\/tr><\/thead><tbody><tr><td>P\u0159\u00edm\u00fd kontakt na konzultanta<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>M\u011bs\u00ed\u010dn\u00ed newsletter<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Sout\u011b\u017ee a v\u00fdzvy<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>\u0160kolen\u00ed<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Promo k\u00f3dy pro nov\u00e9 klienty<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Pravideln\u00e9 informace o novink\u00e1ch<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Anal\u00fdzy pro zv\u00fd\u0161en\u00ed efektivity kampan\u00ed<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Workshopy<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Individu\u00e1ln\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed dle pot\u0159eb agentury<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Agenturn\u00ed z\u00e1pis<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>P\u0159\u00edle\u017eitosti ke zviditeln\u011bn\u00ed agentury<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Agenturn\u00ed spolupr\u00e1ce roku<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>Sklik Expert f\u00f3rum<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><\/tr><tr><td>P\u0159ednostn\u00ed testov\u00e1n\u00ed nov\u00fdch funkc\u00ed<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><\/td><\/tr><tr><td>Pravideln\u00e1 osobn\u00ed setk\u00e1n\u00ed<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><\/td><\/tr><tr><td>\u0160kolen\u00ed soft skills od tren\u00e9r\u016f ze Seznamu<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><\/td><\/tr><tr><td>Specializovan\u00e9 a neform\u00e1ln\u00ed eventy<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><\/td><\/tr><tr><td>V\u00e1no\u010dn\u00ed setk\u00e1n\u00ed<\/td><td><span class=\"charicon charicon--checked\">\u2713<\/span><\/td><td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\t<\/div>\n\t\t\t<button class=\"wp-block-seznam-content-limiter__button circle-button circle-button--up\"><\/button>\n\t<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-seznam-cover\"><div class=\"cover is-content is-align-y-center bg-neutral-40\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"612\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-scaled.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-scaled.jpg 2560w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-992x474.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-1984x948.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-320x153.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-768x367.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-1536x734.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-certifikovana-overena-agentura-roku-banner-2048x978.jpg 2048w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><div class=\"cover__dim\" style=\"opacity:0.15\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-9c6c10db wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left\">Certifikovan\u00e1<br>a Ov\u011b\u0159en\u00e1 agentura roku<\/h2>\n\n\n\n<p>Jako partnera v\u00e1s automaticky p\u0159id\u00e1me do sout\u011b\u017ee Agenturn\u00ed spolupr\u00e1ce roku, kde m\u016f\u017eete z\u00edskat presti\u017en\u00ed ocen\u011bn\u00ed Certifikovan\u00e1 agentura roku nebo Ov\u011b\u0159en\u00e1 agentura roku.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--8)\">\n<div class=\"wp-block-button is-style-secondary-2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/o-seznam.cz\/reklama\/agsr\/\">Zjistit v\u00edc<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"--content-limiter--height:8rem\" class=\"is-collapsed wp-block-seznam-content-limiter\">\n\t<div class=\"inner-blocks is-layout-flow\">\t\n\t\t\n\n<h2 class=\"wp-block-heading\" id=\"loga\">Loga pro partnery<\/h2>\n\n\n\n<p>Ofici\u00e1ln\u00ed loga ke sta\u017een\u00ed pro Certifikovan\u00e9 a Ov\u011b\u0159en\u00e9 partnery, pomoc\u00ed kter\u00fdch m\u00e1te mo\u017enost uk\u00e1zat sv\u00fdm klient\u016fm, \u017ee jste Sklik prof\u00edci. Pokud logo chcete vyu\u017e\u00edt, ujist\u011bte se nejprve, pros\u00edm, \u017ee m\u00e1te n\u00e1\u0161 souhlas.<\/p>\n\n\n\n<div style=\"padding-right:var(--wp--preset--spacing--12);padding-left:var(--wp--preset--spacing--12)\" class=\"wp-block-seznam-box is-layout-flow wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-478b6e6b wp-block-group-is-layout-grid\"><div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-200x98px.svg\" width=\"200\" height=\"98\" alt=\"Sklik Certifikace\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 200\u00d798px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-200x98px.svg&quot; width=&quot;200&quot; height=&quot;98&quot; alt=&quot;Sklik Certifikace&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n<div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-128x61px.svg\" width=\"128\" height=\"61\" alt=\"Sklik Certifikace\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 128\u00d761px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-128x61px.svg&quot; width=&quot;128&quot; height=&quot;61&quot; alt=&quot;Sklik Certifikace&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n<div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-50x50px.svg\" width=\"50\" height=\"50\" alt=\"Sklik Certifikace\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 50\u00d750px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace-50x50px.svg&quot; width=&quot;50&quot; height=&quot;50&quot; alt=&quot;Sklik Certifikace&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-76429378 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--2)\"><div>\n\t<a class=\"flex items-center gap-2 text-neutral-black\" href=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/logo-sklik-certifikace.zip\" download=\"logo-sklik-certifikace.zip\">\n\t\t<svg class=\"flex-none w-4 h-4 \" viewBox=\"0 0 16 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<path d=\"M1 11.5V13.5C1 14.6046 1.89543 15.5 3 15.5H13C14.1046 15.5 15 14.6046 15 13.5V11.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t<path d=\"M12 7.21429L8 11.5L4 7.21429M7.9668 11.5L7.9668 1.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t<\/svg>\n\t\t<span>St\u00e1hnout logo<\/span>\n\t<\/a>\n<\/div>\n\n\n<div>\n\t<a class=\"flex items-center gap-2 text-neutral-black\" href=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-certifikace.pdf\" download=\"sklik-certifikace.pdf\">\n\t\t<svg class=\"flex-none w-4 h-4 \" viewBox=\"0 0 16 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<path d=\"M1 11.5V13.5C1 14.6046 1.89543 15.5 3 15.5H13C14.1046 15.5 15 14.6046 15 13.5V11.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t<path d=\"M12 7.21429L8 11.5L4 7.21429M7.9668 11.5L7.9668 1.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t<\/svg>\n\t\t<span>St\u00e1hnout manu\u00e1l<\/span>\n\t<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"padding-right:var(--wp--preset--spacing--12);padding-left:var(--wp--preset--spacing--12)\" class=\"wp-block-seznam-box is-layout-flow wp-block-seznam-box-is-layout-flow\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-478b6e6b wp-block-group-is-layout-grid\"><div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-200x98px.svg\" width=\"200\" height=\"98\" alt=\"Sklik Ov\u011b\u0159en\u00ed\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 200\u00d798px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-200x98px.svg&quot; width=&quot;200&quot; height=&quot;98&quot; alt=&quot;Sklik Ov\u011b\u0159en\u00ed&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n<div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-128x61px.svg\" width=\"128\" height=\"61\" alt=\"Sklik Ov\u011b\u0159en\u00ed\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 128\u00d761px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-128x61px.svg&quot; width=&quot;128&quot; height=&quot;61&quot; alt=&quot;Sklik Ov\u011b\u0159en\u00ed&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n<div class=\"badge-image\">\n\t<div>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"block mx-auto\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-50x50px.svg\" width=\"50\" height=\"50\" alt=\"Sklik Ov\u011b\u0159en\u00ed\">\n\t<\/div>\n\t<div class=\"mt-4 text-center text-neutral-60\">\n\t\tVelikost 50\u00d750px\t<\/div>\n\t<div class=\"copy-to-clipboard\">\n\t<button>\n\t\tZkop\u00edrovat HTML k\u00f3d\t<\/button>\n\t<em>\n\t\tHTML k\u00f3d zkop\u00edrov\u00e1n\t<\/em>\n\t<textarea class=\"sr-only\">&lt;a href=&quot;https:\/\/o-seznam.cz\/reklama\/certifikace\/&quot;&gt;&lt;img src=&quot;https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni-50x50px.svg&quot; width=&quot;50&quot; height=&quot;50&quot; alt=&quot;Sklik Ov\u011b\u0159en\u00ed&quot; \/&gt;&lt;\/a&gt;<\/textarea>\n<\/div><\/div>\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-76429378 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--2)\"><div>\n\t<a class=\"flex items-center gap-2 text-neutral-black\" href=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/logo-sklik-overeni.zip\" download=\"logo-sklik-overeni.zip\">\n\t\t<svg class=\"flex-none w-4 h-4 \" viewBox=\"0 0 16 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<path d=\"M1 11.5V13.5C1 14.6046 1.89543 15.5 3 15.5H13C14.1046 15.5 15 14.6046 15 13.5V11.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t<path d=\"M12 7.21429L8 11.5L4 7.21429M7.9668 11.5L7.9668 1.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t<\/svg>\n\t\t<span>St\u00e1hnout logo<\/span>\n\t<\/a>\n<\/div>\n\n\n<div>\n\t<a class=\"flex items-center gap-2 text-neutral-black\" href=\"https:\/\/o-seznam.cz\/reklama\/wp-content\/uploads\/sites\/5\/2024\/06\/sklik-overeni.pdf\" download=\"sklik-overeni.pdf\">\n\t\t<svg class=\"flex-none w-4 h-4 \" viewBox=\"0 0 16 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<path d=\"M1 11.5V13.5C1 14.6046 1.89543 15.5 3 15.5H13C14.1046 15.5 15 14.6046 15 13.5V11.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t<path d=\"M12 7.21429L8 11.5L4 7.21429M7.9668 11.5L7.9668 1.5\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t<\/svg>\n\t\t<span>St\u00e1hnout manu\u00e1l<\/span>\n\t<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Pravidla<\/h4>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-19e250f3 wp-block-group-is-layout-constrained\">\n<ul class=\"wp-block-list is-style-checklist\">\n<li>Logo by m\u011blo b\u00fdt v\u017edy \u010diteln\u00e9 a vyu\u017eit\u00e9 v kontrastu s podkladovou plochou. Proto preferujeme vyu\u017eit\u00ed barevn\u00e9ho logotypu na b\u00edl\u00e9m pozad\u00ed. V p\u0159\u00edpad\u011b pot\u0159eby je povolen\u00e1 je\u0161t\u011b na b\u00edl\u00e9m pozad\u00ed \u010dern\u00e1, \u0161ed\u00e1 varianta. Nebo pak b\u00edl\u00e9 logo na \u010dern\u00e9m pozad\u00ed.<\/li>\n\n\n\n<li>Ikona loga se pou\u017e\u00edv\u00e1 jako favicon, ikona aplikace nebo jako estetick\u00fd grafick\u00fd prvek.<\/li>\n\n\n\n<li>Kolem loga se vyskytuje minim\u00e1ln\u00ed ochrann\u00e1 z\u00f3na, na kterou je t\u0159eba p\u0159i vyu\u017eit\u00ed db\u00e1t. V jeho bl\u00edzkosti by se nem\u011bl vyskytovat text ani jin\u00e9 grafick\u00e9 prvky. Z\u00f3na je odvozen\u00e1 od v\u00fd\u0161ky p\u00edsmene &#8222;S&#8220;.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list is-style-danger\">\n<li>Logo se nesm\u00ed \u017e\u00e1dn\u00fdm zp\u016fsobem deformovat, m\u011bnit u n\u011bj odst\u00edn barev, vyu\u017e\u00edvat obrys loga, st\u00edn ani vyu\u017e\u00edt pr\u016fhlednost.<\/li>\n<\/ul>\n<\/div>\n\n\t<\/div>\n\t\t\t<button class=\"wp-block-seznam-content-limiter__button circle-button circle-button--up\"><\/button>\n\t<\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"mediaText is-position-left is-orientation-landscape is-style-default\">\n\t\n\t<div class=\"mediaText__media\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1491\" height=\"1014\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sklik-vyzva-3.jpg\" class=\"\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sklik-vyzva-3.jpg 1491w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sklik-vyzva-3-992x675.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sklik-vyzva-3-320x218.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sklik-vyzva-3-768x522.jpg 768w\" sizes=\"auto, (max-width: 1491px) 100vw, 1491px\" \/>\t<\/div>\n\n\t<div class=\"mediaText__content is-layout-flow\">\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-beff7c7e wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">V\u00fdzvy a ocen\u011bn\u00ed<\/h2>\n\n\n\n<p class=\"is-style-wrap-balance has-neutral-60-color has-text-color has-link-color wp-elements-48c8138cb8e5e2b695d4464bb49c0d78\">Uka\u017ete sv\u00e9 PPC dovednosti v pravideln\u00fdch Sklik v\u00fdzv\u00e1ch a zabojujte o atraktivn\u00ed ceny.<\/p>\n<\/div>\n\n\n\n<p class=\"is-style-link-external\"><a href=\"https:\/\/o-seznam.cz\/reklama\/vyzva\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dozv\u011bd\u011bt se v\u00edc<\/a><\/p>\n\n<\/div>\t\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"mediaText is-position-right is-orientation-landscape is-style-default\">\n\t\n\t<div class=\"mediaText__media\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1491\" height=\"1014\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/seznam-garant-25-2.jpg\" class=\"\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/seznam-garant-25-2.jpg 1491w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/seznam-garant-25-2-992x675.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/seznam-garant-25-2-320x218.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/seznam-garant-25-2-768x522.jpg 768w\" sizes=\"auto, (max-width: 1491px) 100vw, 1491px\" \/>\t<\/div>\n\n\t<div class=\"mediaText__content is-layout-flow\">\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-beff7c7e wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Seznam Grant<\/h2>\n\n\n\n<p class=\"is-style-wrap-balance has-neutral-60-color has-text-color has-link-color wp-elements-04247c2c79c09c5334e55b0ee5becaf1\">Pom\u00e1hejte neziskov\u00fdm organizac\u00edm s propagac\u00ed jejich aktivit d\u00edky programu Seznam Grant.<\/p>\n<\/div>\n\n\n\n<p class=\"is-style-link-external\"><a href=\"https:\/\/o-seznam.cz\/odpovednost\/neziskovky\/seznam-grant\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dozv\u011bd\u011bt se v\u00edc<\/a><\/p>\n\n<\/div>\t\n<\/div>\n<\/div>\n\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"carousel is-loading is-style-side-buttons is-rounded wp-block-seznam-carousel\">\n\t<div class=\"carousel__inner\">\t\n\t\t\n<div class=\"inner-blocks carousel__body\"><div class=\"wp-block-seznam-cover\"><div class=\"cover is-content has-mobile-image is-align-y-bottom bg-neutral-40\" style=\"min-height:35rem;\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"724\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova.jpg 1980w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-992x561.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-320x181.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-768x434.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-1536x869.jpg 1536w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"694\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-608x694.jpg\" class=\"cover__media cover__media--mobile\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-608x694.jpg 608w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-870x992.jpg 870w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-1739x1984.jpg 1739w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-281x320.jpg 281w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-768x876.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-1347x1536.jpg 1347w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-acomware-lucia-petrovcikova-mob-1795x2048.jpg 1795w\" sizes=\"auto, (max-width: 608px) 100vw, 608px\" \/><div class=\"cover__dim\" style=\"opacity:0.1\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-3b38d32a wp-block-group-is-layout-constrained\">\n<p>D\u00edky siln\u00e9mu partnerstv\u00ed s Sklikem a pr\u00e9miov\u00fdm v\u00fdhod\u00e1m, jako je p\u0159\u00edstup k expertn\u00edmu konzultantsk\u00e9mu t\u00fdmu, benchmark\u016fm a progn\u00f3z\u00e1m v\u00fdvoje, velmi efektivn\u011b zlep\u0161ujeme v\u00fdkony kampan\u00ed na\u0161ich klient\u016f. B\u00fdt o krok nap\u0159ed p\u0159ed konkurenc\u00ed n\u00e1m umo\u017e\u0148uje tak\u00e9 p\u0159ednostn\u00ed testov\u00e1n\u00ed nov\u00fdch funkc\u00ed v Skliku.<\/p>\n\n\n\n<p><strong>Lucia Petrov\u010d\u00edkov\u00e1<br><\/strong>Performance Team Lead, Acomware<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n\n\n<div class=\"wp-block-seznam-cover\"><div class=\"cover is-content has-mobile-image is-align-y-bottom bg-neutral-40\" style=\"min-height:35rem;\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"724\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova.jpg 1980w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-992x561.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-320x181.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-768x434.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-1536x869.jpg 1536w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"694\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-608x694.jpg\" class=\"cover__media cover__media--mobile\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-608x694.jpg 608w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-870x992.jpg 870w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-1739x1984.jpg 1739w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-281x320.jpg 281w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-768x876.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-1347x1536.jpg 1347w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/06\/seznam-cz-kofein-anna-blahova-mob-1795x2048.jpg 1795w\" sizes=\"auto, (max-width: 608px) 100vw, 608px\" \/><div class=\"cover__dim\" style=\"opacity:0.1\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-3b38d32a wp-block-group-is-layout-constrained\">\n<p>Jako Certifikovan\u00e1 agentura testujeme jako jedni z prvn\u00edch novinky v Skliku a pod\u00edl\u00edme se i na jejich zlep\u0161en\u00ed. M\u00e1me p\u0159\u00edstup k anal\u00fdz\u00e1m trhu, benchmark\u016fm a d\u016fle\u017eit\u00fdm doporu\u010den\u00edm, d\u00edky kter\u00fdm m\u016f\u017eeme na\u0161im klient\u016fm poskytnout maxim\u00e1ln\u011b kvalitn\u00ed servis obohacen\u00fd o cenn\u00e1 data v\u00fdvoje trhu.<\/p>\n\n\n\n<p><strong>Anna Bl\u00e1hov\u00e1<br><\/strong>Head of PPC Team, KOFEIN<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n\n\n<div class=\"wp-block-seznam-cover\"><div class=\"cover is-content has-mobile-image is-align-y-bottom bg-neutral-40\" style=\"min-height:35rem;\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"724\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska.jpg 1980w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-992x561.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-320x181.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-768x434.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-1536x869.jpg 1536w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"694\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-608x694.jpg\" class=\"cover__media cover__media--mobile\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-608x694.jpg 608w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-870x992.jpg 870w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-1739x1984.jpg 1739w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-281x320.jpg 281w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-768x876.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-1347x1536.jpg 1347w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2024\/07\/seznam-cz-groupm-n-jitka-bzirska-mob-1795x2048.jpg 1795w\" sizes=\"auto, (max-width: 608px) 100vw, 608px\" \/><div class=\"cover__dim\" style=\"opacity:0.1\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-3b38d32a wp-block-group-is-layout-constrained\">\n<p>V programu Certifikace \u00fazce spolupracujeme s Sklikem, co\u017e n\u00e1m mimo jin\u00e9 umo\u017e\u0148uje testovat a vylep\u0161ovat nov\u00e9 funkce a nastaven\u00ed Skliku. Velmi si cen\u00edme profesion\u00e1ln\u00ed a rychl\u00e9 podpory ze strany Seznamu p\u0159i jak\u00fdchkoliv probl\u00e9mech. R\u00e1di bychom tak\u00e9 zm\u00ednili vzd\u011bl\u00e1vac\u00ed workshopy, kter\u00e9 jsou p\u0159\u00ednosn\u00e9 nejen pro na\u0161e specialisty.<\/p>\n\n\n\n<p><strong>Jitka Bzirsk\u00e1<br><\/strong>Head of Performance and Branding, WPP Media<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n\n\n<div class=\"wp-block-seznam-cover\"><div class=\"cover is-content has-mobile-image is-align-y-bottom bg-neutral-40\" style=\"min-height:35rem;\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"722\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop.jpg\" class=\"cover__media cover__media--desktop\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop.jpg 1990w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop-992x559.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop-1984x1119.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop-320x180.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop-768x433.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/01\/pickerly-desktop-1536x866.jpg 1536w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"645\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/02\/pickerly-mobile.jpg\" class=\"cover__media cover__media--mobile\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/02\/pickerly-mobile.jpg 1062w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/02\/pickerly-mobile-936x992.jpg 936w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/02\/pickerly-mobile-302x320.jpg 302w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2026\/02\/pickerly-mobile-768x814.jpg 768w\" sizes=\"auto, (max-width: 608px) 100vw, 608px\" \/><div class=\"cover__dim\" style=\"opacity:0.1\"><\/div><div class=\"cover__content is-layout-constrained\">\n\n<div class=\"wp-block-group is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-3b38d32a wp-block-group-is-layout-constrained\">\n<p>Pat\u0159\u00edme mezi nejv\u011bt\u0161\u00ed agentury investuj\u00edc\u00ed do Skliku. D\u00edky Certifikaci m\u00e1me p\u0159\u00edstup k beta produkt\u016fm, pokro\u010dil\u00fdm benchmark\u016fm i nestandardn\u00edm mo\u017enostem, jako je extern\u00ed dom\u011b\u0159ov\u00e1n\u00ed v\u00fdkonu \u010di tvorba c\u00edlov\u00fdch publik na m\u00edru v\u010detn\u011b B2B segment\u016f. I d\u00edky tomu dosahujeme nejlep\u0161\u00edch v\u00fdsledk\u016f v Sklik v\u00fdzv\u011b Akvizi\u010dn\u00ed strategie u\u017e dva roky po sob\u011b.<\/p>\n\n\n\n<p><strong>Luk\u00e1\u0161 Cik\u00e1nek<br><\/strong>General Manager &amp; Client Strategy Director, Pickerly<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n<\/div>\n\t<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">P\u0159\u00edpadov\u00e9 studie<\/h2>\n\n\n\n<p>Pod\u00edvejte se, jak na\u0161i partne\u0159i pom\u00e1haj\u00ed zlep\u0161ovat kampan\u011b sv\u00fdch klient\u016f.<\/p>\n\n\n<div class=\"wp-block-seznam-remote-wp-posts\">\n<div style=\"--seznam-tiles--columns:3\" class=\"wp-block-seznam-tiles has-columns-3\"><div class=\"inner-blocks\">\n\t\t\n\t\t<div class=\"wp-block-seznam-box space-y-f2 is-layout-flow wp-container-seznam-box-is-layout-ea7e8adf wp-block-seznam-box-is-layout-flow\">\n\t\t\t<p><a class=\"block font-bold text-neutral-black hover:text-accent-dark\" target=\"_blank\" href=\"https:\/\/blog.seznam.cz\/2026\/02\/pracovni-odevy-korinek-zvysil-objednavky-o-66-za-30-dni-diky-uprave-xml-feedu\/\">Pracovn\u00ed od\u011bvy Ko\u0159\u00ednek zv\u00fd\u0161il objedn\u00e1vky o 66 % za 30 dn\u00ed d\u00edky \u00faprav\u011b XML feedu<\/a><\/p>\n\t\t\t<p class=\"has-neutral-60-color has-text-color whitespace-nowrap text-sm\"> 26. 2. 2026<\/p>\n\t\t\t\t\t\t\t<p class=\"has-neutral-60-color has-text-color text-sm\">Bez nav\u00fd\u0161en\u00ed rozpo\u010dtu. Bez z\u00e1sadn\u00ed zm\u011bny strategie. Sta\u010dilo upravit XML feed a strukturu kampan\u00ed v Seznam N\u00e1kupy. B\u011bhem jednoho m\u011bs\u00edce vzrostl po\u010det objedn\u00e1vek o 66,5 %, konverzn\u00ed pom\u011br o 41,8 % a PNO kleslo o 20 %. \n<\/p>\t\n\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\n\t\t<div class=\"wp-block-seznam-box space-y-f2 is-layout-flow wp-container-seznam-box-is-layout-ea7e8adf wp-block-seznam-box-is-layout-flow\">\n\t\t\t<p><a class=\"block font-bold text-neutral-black hover:text-accent-dark\" target=\"_blank\" href=\"https:\/\/blog.seznam.cz\/2026\/02\/lookalike-publika-maji-az-10x-vyssi-vykon-nez-ostatni-cileni\/\">Lookalike publika maj\u00ed a\u017e 10x vy\u0161\u0161\u00ed v\u00fdkon ne\u017e ostatn\u00ed c\u00edlen\u00ed<\/a><\/p>\n\t\t\t<p class=\"has-neutral-60-color has-text-color whitespace-nowrap text-sm\"> 19. 2. 2026<\/p>\n\t\t\t\t\t\t\t<p class=\"has-neutral-60-color has-text-color text-sm\">Jak oslovit nov\u00e9 z\u00e1kazn\u00edky, kte\u0159\u00ed je\u0161t\u011b nenav\u0161t\u00edvili e-shop, a p\u0159itom dr\u017eet rozpo\u010det pod kontrolou? Akvizi\u010dn\u00ed strategie pro klienta KrasneVune.cz testovaly r\u016fzn\u00e9 typy c\u00edlen\u00ed \u2013 od z\u00e1jm\u016f, t\u00e9mat \u010di nec\u00edlen\u00fdch kampan\u00ed a\u017e po sofistikovan\u00e1 lookalike publika. V\u00fdsledek byl jasn\u00fd. Nejvy\u0161\u0161\u00ed n\u00e1vratnost p\u0159inesla lookalike publika vytvo\u0159en\u00e1 z top z\u00e1kazn\u00edk\u016f. \n<\/p>\t\n\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\n\t\t<div class=\"wp-block-seznam-box space-y-f2 is-layout-flow wp-container-seznam-box-is-layout-ea7e8adf wp-block-seznam-box-is-layout-flow\">\n\t\t\t<p><a class=\"block font-bold text-neutral-black hover:text-accent-dark\" target=\"_blank\" href=\"https:\/\/blog.seznam.cz\/2026\/02\/jak-happypet-cz-promenil-vlastni-databazi-v-silny-prodejni-kanal\/\">Jak Happypet.cz prom\u011bnil vlastn\u00ed datab\u00e1zi v siln\u00fd prodejn\u00ed kan\u00e1l<\/a><\/p>\n\t\t\t<p class=\"has-neutral-60-color has-text-color whitespace-nowrap text-sm\"> 10. 2. 2026<\/p>\n\t\t\t\t\t\t\t<p class=\"has-neutral-60-color has-text-color text-sm\">Kdy\u017e si zv\u00ed\u0159e obl\u00edb\u00ed konkr\u00e9tn\u00ed krmivo, v\u011bt\u0161inou u n\u011bj z\u00e1kazn\u00edci z\u016fst\u00e1vaj\u00ed. Happypet.cz proto otestoval, jak oslovit st\u00e1vaj\u00edc\u00ed z\u00e1kazn\u00edky ve chv\u00edli, kdy znovu pot\u0159ebuj\u00ed doplnit z\u00e1soby. V\u00fdsledkem byla kampa\u0148, kter\u00e1 p\u0159inesla p\u0159es 20 % tr\u017eeb a pos\u00edlila opakovan\u00e9 n\u00e1kupy. \n<\/p>\t\n\t\t\t\t\t<\/div>\n\t\t\n\t\t<\/div><\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center is-style-link-external\"><a href=\"https:\/\/blog.seznam.cz\/stitek\/pripadove-studie+sklik\/\" target=\"_blank\" rel=\"noreferrer noopener\">V\u0161echny p\u0159\u00edpadov\u00e9 studie<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Sklik Expert f\u00f3rum 2025<\/h2>\n\n\n\n<p>Tradi\u010dn\u00ed konference o novink\u00e1ch v reklamn\u00edm syst\u00e9mu Sklik i trendech v online marketingu.<\/p>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-4 is-cropped is-style-emphasize-first wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7860\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-1984x1323.jpg\" alt=\"\" class=\"wp-image-7860\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-1984x1323.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-992x661.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-320x213.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-768x512.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-1536x1024.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-1-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1984px) 100vw, 1984px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7863\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-1984x1323.jpg\" alt=\"\" class=\"wp-image-7863\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-1984x1323.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-992x661.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-320x213.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-768x512.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-1536x1024.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-4-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1984px) 100vw, 1984px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7862\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-1984x1323.jpg\" alt=\"\" class=\"wp-image-7862\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-1984x1323.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-992x661.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-320x213.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-768x512.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-1536x1024.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-2-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1984px) 100vw, 1984px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7866\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-1984x1323.jpg\" alt=\"\" class=\"wp-image-7866\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-1984x1323.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-992x661.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-320x213.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-768x512.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-1536x1024.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-3-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1984px) 100vw, 1984px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7864\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-1984x1323.jpg\" alt=\"\" class=\"wp-image-7864\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-1984x1323.jpg 1984w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-992x661.jpg 992w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-320x213.jpg 320w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-768x512.jpg 768w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-1536x1024.jpg 1536w, https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-5-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1984px) 100vw, 1984px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1984\" height=\"1323\" data-id=\"7865\" src=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-6-1984x1323.jpg\" alt=\"\" class=\"wp-image-7865\" srcset=\"https:\/\/o-seznam.cz\/wp-content\/uploads\/sites\/5\/2025\/07\/sef-25-6-1984x1323.jpg 1984w, 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V\u0161echny p\u0159\u00edpadov\u00e9 studie Sklik Expert f\u00f3rum 2025 Tradi\u010dn\u00ed konference o novink\u00e1ch v reklamn\u00edm syst\u00e9mu Sklik i trendech v online marketingu.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-no-head","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"page_category":[],"page_tag":[],"class_list":["post-642","page","type-page","status-publish","hentry"],"acf":[],"lang":"cs","translations":{"cs":642},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/comments?post=642"}],"version-history":[{"count":221,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/642\/revisions"}],"predecessor-version":[{"id":12251,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/642\/revisions\/12251"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/media?parent=642"}],"wp:term":[{"taxonomy":"page_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_category?post=642"},{"taxonomy":"page_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_tag?post=642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}