{"id":12512,"date":"2026-04-21T14:01:07","date_gmt":"2026-04-21T12:01:07","guid":{"rendered":"https:\/\/o-seznam.cz\/reklama\/?page_id=12512"},"modified":"2026-04-28T08:54:01","modified_gmt":"2026-04-28T06:54:01","slug":"lide-cz","status":"publish","type":"page","link":"https:\/\/o-seznam.cz\/reklama\/lide-cz\/","title":{"rendered":"Lide.cz"},"content":{"rendered":"\n
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Reklama na Lid\u00e9.cz v\u00e1s dostane do diskuze<\/h1>\n<\/div>\n\n\n\n
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Ud\u011blejte sv\u00e9 zna\u010dce reklamu tam, kde se vedou kultivovan\u00e9 debaty.<\/p>\n\n\n\n

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Inzerovat na Lid\u00e9.cz<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n<\/div>\n\n\n\n
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V\u00fdhody inzerce na Lide.cz<\/h2>\n\n\n\n
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V\u00fdrazn\u00fd m\u011bs\u00ed\u010dn\u00ed z\u00e1sah<\/strong><\/p>\n\n\n\n

Skoro 2,5 milionu re\u00e1ln\u00fdch u\u017eivatel\u016f m\u011bs\u00ed\u010dn\u011b v\u00e1m zajist\u00ed stabiln\u00ed z\u00e1sah na \u010desk\u00e9m trhu m\u00edsto p\u0159ehlcen\u00fdch glob\u00e1ln\u00edch platforem.<\/p>\n<\/div>\n\n\n\n

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Nadpr\u016fm\u011brn\u00e1 pozornost a zapojen\u00ed<\/strong><\/p>\n\n\n\n

Pr\u016fm\u011brn\u011b p\u0159es 5 minut na n\u00e1v\u0161t\u011bvu znamen\u00e1 v\u00edce \u010dasu na kontakt s va\u0161\u00ed zna\u010dkou, a t\u00edm i vy\u0161\u0161\u00ed \u0161anci, \u017ee si v\u00e1s lid\u00e9 zapamatuj\u00ed.<\/p>\n<\/div>\n\n\n\n

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Mobiln\u00ed dostupnost<\/strong><\/p>\n\n\n\n

P\u0159es 60 % n\u00e1v\u0161t\u011bvn\u00edk\u016f se do diskuz\u00ed zapojuje p\u0159es mobil, a tak va\u0161e sd\u011blen\u00ed oslov\u00ed potenci\u00e1ln\u00ed z\u00e1kazn\u00edky kdykoli a kdekoli.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\u00dasp\u011b\u0161n\u00e1 reklama za\u010d\u00edn\u00e1 spr\u00e1vn\u00fdm form\u00e1tem<\/h2>\n\n\n\n
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A\u0165 u\u017e s\u00e1z\u00edte na bannery nebo nativn\u00ed inzerci, pom\u016f\u017eeme v\u00e1m vybrat form\u00e1t, kter\u00fd p\u0159irozen\u011b sed\u00ed do prost\u0159ed\u00ed a vzbud\u00ed o va\u0161i zna\u010dku skute\u010dn\u00fd z\u00e1jem.<\/p>\n<\/div>\n\n\n

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Mobiln\u00ed Square Premium<\/h4>\n\t\t
\n\t\t\tS Mobiln\u00edm Square Premium z\u00edsk\u00e1te v\u00fdrazn\u00fd \u010dtvercov\u00fd banner, kter\u00fd se zobrazuje p\u0159\u00edmo v obsahu \u010dl\u00e1nk\u016f na na\u0161ich top webech. D\u00edky tomuto form\u00e1tu snadno upout\u00e1te pozornost z\u00e1kazn\u00edk\u016f a p\u0159irozen\u011b je zapoj\u00edte do sv\u00e9ho sd\u011blen\u00ed.\t\t<\/div>\n\n\t\n\t<\/div>\n\n<\/div>\n\n\n\n\n\n\n
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Nativn\u00ed inzer\u00e1t<\/h4>\n\t\t
\n\t\t\tS nativn\u00edm inzer\u00e1tem oslov\u00edte publikum prost\u0159ednictv\u00edm reklamy, kter\u00e1 lad\u00ed s okoln\u00edm obsahem a designem str\u00e1nky. Tento form\u00e1t zaji\u0161\u0165uje vy\u0161\u0161\u00ed m\u00edru prokliku a lep\u0161\u00ed u\u017eivatelsk\u00fd z\u00e1\u017eitek, proto\u017ee reklama je vn\u00edm\u00e1na jako sou\u010d\u00e1st p\u0159irozen\u00e9ho obsahu.\t\t<\/div>\n\n\t\n\t<\/div>\n\n<\/div>\n\n\n\n<\/div>\t<\/div>\n<\/div>\n\n\n\n\n

Proj\u00edt v\u0161echny form\u00e1ty<\/a><\/p>\n<\/div>\n\n\n\n

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Lid\u00e9, kte\u0159\u00ed aktivn\u011b sd\u00edl\u00ed sv\u00e9 post\u0159ehy<\/h2>\n\n\n\n

Va\u0161i reklamu na Lid\u00e9.cz uvid\u00ed vzd\u011blan\u011bj\u0161\u00ed publikum s m\u00edrnou p\u0159evahou mu\u017e\u016f ve v\u011bku 35 a\u017e 54 let. Sleduj\u00ed d\u011bn\u00ed kolem sebe a r\u00e1di sd\u00edl\u00ed sv\u00e9 post\u0159ehy s ostatn\u00edmi.<\/p>\n<\/div>\n\n\n\n

Chci zn\u00e1t publikum<\/a><\/p>\n\n<\/div>\t\n<\/div>\n<\/div>\n\n\n\n

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C\u00edlen\u00e9 osloven\u00ed relevantn\u00edho publika<\/h2>\n\n\n\n
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Zvy\u0161te \u0161anci, \u017ee se va\u0161e reklamn\u00ed sd\u011blen\u00ed dostane k lidem, kte\u0159\u00ed v\u00e1\u0161 produkt nebo slu\u017ebu opravdu budou cht\u00edt d\u0159\u00edv nebo pozd\u011bji koupit. Sta\u010d\u00ed si strategicky vybrat, jestli rad\u011bji c\u00edlit na konkr\u00e9tn\u00ed region, podle v\u011bku a pohlav\u00ed nebo se soust\u0159edit na z\u00e1jmy \u010dten\u00e1\u0159\u016f.<\/p>\n<\/div>\n\n\n\n

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\n\t\n\t\t\t\t\t\"\"<\/span>\n\t\t\t\tTechnick\u00e9 c\u00edlen\u00ed<\/strong>\n\t\t\t<\/summary>\n\t
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Oslovte \u010dten\u00e1\u0159ky podle jejich lokality, za\u0159\u00edzen\u00ed nebo opera\u010dn\u00edho syst\u00e9mu, kter\u00fd pou\u017e\u00edvaj\u00ed.<\/p>\n<\/div><\/details>\n\n

\n\t\n\t\t\t\t\t\"\"<\/span>\n\t\t\t\tBehavior\u00e1ln\u00ed c\u00edlen\u00ed<\/strong>\n\t\t\t<\/summary>\n\t
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Oslovte lidi podle jejich z\u00e1jm\u016f, n\u00e1kupn\u00edho chov\u00e1n\u00ed a typu za\u0159\u00edzen\u00ed.<\/p>\n<\/div><\/details>\n\n

\n\t\n\t\t\t\t\t\"\"<\/span>\n\t\t\t\tTematick\u00e9 c\u00edlen\u00ed<\/strong>\n\t\t\t<\/summary>\n\t
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Spojte svou zna\u010dku s v\u00fdznamn\u00fdmi momenty jako Valent\u00fdn, za\u010d\u00e1tek \u0161koln\u00edho roku nebo V\u00e1noce.<\/p>\n<\/div><\/details>\n<\/div><\/div>\n\n<\/div>\n\n\n\n

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R\u00e1di v\u00e1m pom\u016f\u017eeme naj\u00edt reklamu, kter\u00e1 funguje.<\/p>\n\n\n\n

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Pot\u0159ebuji poradit<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Seznam na\u0161ich slu\u017eeb<\/h2>\n\n\n\n

Pod\u00edvejte se, na jak\u00fdch webech m\u016f\u017eete b\u00fdt d\u00edky Seznamu vid\u011bt.<\/p>\n\n\n\n

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Uk\u00e1zat slu\u017eby<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div><\/div><\/div>\n\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Reklama na Lid\u00e9.cz v\u00e1s dostane do diskuze<\/p>\n","protected":false},"author":67,"featured_media":12124,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-no-head","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"SEO Framework Relevanssi index exclude","footnotes":""},"page_category":[98,84],"page_tag":[],"class_list":["post-12512","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"lang":"cs","translations":{"cs":12512},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/comments?post=12512"}],"version-history":[{"count":15,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12512\/revisions"}],"predecessor-version":[{"id":12690,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12512\/revisions\/12690"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/media\/12124"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/media?parent=12512"}],"wp:term":[{"taxonomy":"page_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_category?post=12512"},{"taxonomy":"page_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_tag?post=12512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}