{"id":12125,"date":"2026-04-07T14:55:53","date_gmt":"2026-04-07T12:55:53","guid":{"rendered":"https:\/\/o-seznam.cz\/reklama\/?page_id=12125"},"modified":"2026-05-06T13:46:07","modified_gmt":"2026-05-06T11:46:07","slug":"navstevnost-a-sociodemografie","status":"publish","type":"page","link":"https:\/\/o-seznam.cz\/reklama\/lide-cz\/navstevnost-a-sociodemografie\/","title":{"rendered":"N\u00e1v\u0161t\u011bvnost a sociodemografie Lid\u00e9.cz"},"content":{"rendered":"
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RU podle pohlav\u00ed<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tMu\u017e<\/strong>\n\t\t54,75%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t\u017dena<\/strong>\n\t\t45,25%<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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PV podle pohlav\u00ed<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tMu\u017e<\/strong>\n\t\t32 757 217<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t\u017dena<\/strong>\n\t\t23 884 522<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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RU podle v\u011bku<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\t[55+]<\/strong>\n\t\t43,89%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[45-54]<\/strong>\n\t\t22,94%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[35-44]<\/strong>\n\t\t17,55%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[25-34]<\/strong>\n\t\t11,12%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[15-24]<\/strong>\n\t\t3,57%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[10-14]<\/strong>\n\t\t0,94%<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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PV podle v\u011bku<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\t[55+]<\/strong>\n\t\t52,14%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[45-54]<\/strong>\n\t\t17,98%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[35-44]<\/strong>\n\t\t13,44%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[25-34]<\/strong>\n\t\t13,41%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[15-24]<\/strong>\n\t\t2,32%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t[10-14]<\/strong>\n\t\t0,71%<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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RU podle vzd\u011bl\u00e1n\u00ed<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tSt\u0159edo\u0161kolsk\u00e9 s maturitou<\/strong>\n\t\t37,01%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVyu\u010den(a) bez maturity<\/strong>\n\t\t26,19%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVysoko\u0161kolsk\u00e9<\/strong>\n\t\t25,45%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVy\u0161\u0161\u00ed odborn\u00e9 vzd\u011bl\u00e1n\u00ed, vysoko\u0161kolsk\u00e9 Bc.<\/strong>\n\t\t6,71%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tDokon\u010den\u00e9 z\u00e1kladn\u00ed<\/strong>\n\t\t3,35%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNeukon\u010den\u00e9 z\u00e1kladn\u00ed<\/strong>\n\t\t1,28%<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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PV podle vzd\u011bl\u00e1n\u00ed<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tSt\u0159edo\u0161kolsk\u00e9 s maturitou<\/strong>\n\t\t40,95%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVysoko\u0161kolsk\u00e9<\/strong>\n\t\t26,49%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVyu\u010den(a) bez maturity<\/strong>\n\t\t22,43%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tVy\u0161\u0161\u00ed odborn\u00e9 vzd\u011bl\u00e1n\u00ed, vysoko\u0161kolsk\u00e9 Bc.<\/strong>\n\t\t6,37%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tDokon\u010den\u00e9 z\u00e1kladn\u00ed<\/strong>\n\t\t2,70%<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNeukon\u010den\u00e9 z\u00e1kladn\u00ed<\/strong>\n\t\t1,07%<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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RU podle kraj\u016f<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tPraha<\/strong>\n\t\t272 360<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJihomoravsk\u00fd kraj<\/strong>\n\t\t250 184<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tSt\u0159edo\u010desk\u00fd kraj<\/strong>\n\t\t245 784<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tMoravskoslezsk\u00fd kraj<\/strong>\n\t\t237 776<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t\u00dasteck\u00fd kraj<\/strong>\n\t\t168 696<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tHradeck\u00fd kraj<\/strong>\n\t\t123 816<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJiho\u010desk\u00fd kraj<\/strong>\n\t\t119 592<\/span>\n\t<\/div>\n\t<\/div>
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\n\t\t<\/em>\n\t\tOlomouck\u00fd kraj<\/strong>\n\t\t113 960<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tPlze\u0148sk\u00fd kraj<\/strong>\n\t\t110 880<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tZl\u00ednsk\u00fd kraj<\/strong>\n\t\t106 040<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tKraj Vyso\u010dina<\/strong>\n\t\t99 352<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tPardubick\u00fd kraj<\/strong>\n\t\t98 296<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tLibereck\u00fd kraj<\/strong>\n\t\t82 544<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tKarlovarsk\u00fd kraj<\/strong>\n\t\t59 664<\/span>\n\t<\/div>\n\t<\/div><\/div>\t<\/div>\n<\/div><\/div>\n
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PV podle kraj\u016f<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\t
\n\t\t<\/em>\n\t\tPraha<\/strong>\n\t\t7 637 936<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJihomoravsk\u00fd kraj<\/strong>\n\t\t6 659 707<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tSt\u0159edo\u010desk\u00fd kraj<\/strong>\n\t\t6 628 711<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tMoravskoslezsk\u00fd kraj<\/strong>\n\t\t6 513 219<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\t\u00dasteck\u00fd kraj<\/strong>\n\t\t4 903 978<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tHradeck\u00fd kraj<\/strong>\n\t\t3 434 884<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJiho\u010desk\u00fd kraj<\/strong>\n\t\t3 114 100<\/span>\n\t<\/div>\n\t<\/div>
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\n\t\t<\/em>\n\t\tOlomouck\u00fd kraj<\/strong>\n\t\t3 029 262<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tPlze\u0148sk\u00fd kraj<\/strong>\n\t\t2 853 273<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tPardubick\u00fd kraj<\/strong>\n\t\t2 733 027<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tKraj Vyso\u010dina<\/strong>\n\t\t2 714 360<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tZl\u00ednsk\u00fd kraj<\/strong>\n\t\t2 693 647<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tLibereck\u00fd kraj<\/strong>\n\t\t2 043 195<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tKarlovarsk\u00fd kraj<\/strong>\n\t\t1 682 440<\/span>\n\t<\/div>\n\t<\/div><\/div>\t<\/div>\n<\/div><\/div>\n
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RU podle ABCDE socioekonomick\u00e9 klasifikace<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
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\n\t\t<\/em>\n\t\tNekvalifikovan\u00fd<\/strong>\n\t\t523 600<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tA – nejvy\u0161\u0161\u00ed<\/strong>\n\t\t351 912<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tB<\/strong>\n\t\t299 024<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC1<\/strong>\n\t\t257 136<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC2<\/strong>\n\t\t209 352<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC3<\/strong>\n\t\t176 968<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tD1<\/strong>\n\t\t160 600<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tD2<\/strong>\n\t\t88 176<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tE<\/strong>\n\t\t22 176<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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PV podle ABCDE socioekonomick\u00e9 klasifikace<\/h2>\n\t\n\t
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\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
\n\t\t\t
\n\t\t<\/em>\n\t\tNekvalifikovan\u00fd<\/strong>\n\t\t14 328 907<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tA – nejvy\u0161\u0161\u00ed<\/strong>\n\t\t9 845 554<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tB<\/strong>\n\t\t8 208 507<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC1<\/strong>\n\t\t6 770 716<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC2<\/strong>\n\t\t5 329 767<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tC3<\/strong>\n\t\t4 751 883<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tD1<\/strong>\n\t\t4 477 926<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tD2<\/strong>\n\t\t2 364 512<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tE<\/strong>\n\t\t563 967<\/span>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div>\n
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RU podle pravideln\u00fdch aktivit<\/h2>\n\t\n\t
\n\t\t
\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
\n\t\t
\t
\n\t\t<\/em>\n\t\tPou\u017e\u00edv\u00e1n\u00ed vyhled\u00e1va\u010de<\/strong>\n\t\t1 630 816<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNakupuje na internetu (E-shopy)<\/strong>\n\t\t1 485 528<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tSledov\u00e1n\u00ed vide\u00ed \u010di uk\u00e1zek na internetu (nap\u0159. YouTube, iDNES, Stream, archivy TV stanic, …)<\/strong>\n\t\t1 312 520<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tInstant messaging – online komunikace typu ICQ, AOL, …<\/strong>\n\t\t1 281 104<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJe \u010dlenem soci\u00e1ln\u00edch s\u00edt\u00ed (nap\u0159. Spolu\u017e\u00e1ci.cz, Facebook, Libimseti.cz\u2026)<\/strong>\n\t\t1 091 024<\/span>\n\t<\/div>\n\t<\/div>
\t
\n\t\t<\/em>\n\t\tStahuje hry, hudbu, filmy, videa a animace<\/strong>\n\t\t749 144<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tRespondent nebyl dotazov\u00e1n<\/strong>\n\t\t181 368<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJin\u00e9 odpov\u011bdi (pouze star\u00fd dotazn\u00edk)<\/strong>\n\t\t39 688<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNic z uveden\u00e9ho<\/strong>\n\t\t0<\/span>\n\t<\/div>\n\t<\/div><\/div>\t<\/div>\n<\/div><\/div>\n
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\n\n\t\t\t

PV podle pravideln\u00fdch aktivit<\/h2>\n\t\n\t
\n\t\t
\t\t\t\n\t\t<\/div>\n\t<\/div>\n\n\t
\n\t\t
\t
\n\t\t<\/em>\n\t\tPou\u017e\u00edv\u00e1n\u00ed vyhled\u00e1va\u010de<\/strong>\n\t\t45 317 899<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNakupuje na internetu (E-shopy)<\/strong>\n\t\t40 926 094<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tSledov\u00e1n\u00ed vide\u00ed \u010di uk\u00e1zek na internetu (nap\u0159. YouTube, iDNES, Stream, archivy TV stanic, …)<\/strong>\n\t\t35 846 346<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tInstant messaging – online komunikace typu ICQ, AOL, …<\/strong>\n\t\t34 824 268<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJe \u010dlenem soci\u00e1ln\u00edch s\u00edt\u00ed (nap\u0159. Spolu\u017e\u00e1ci.cz, Facebook, Libimseti.cz\u2026)<\/strong>\n\t\t28 975 356<\/span>\n\t<\/div>\n\t<\/div>
\t
\n\t\t<\/em>\n\t\tStahuje hry, hudbu, filmy, videa a animace<\/strong>\n\t\t19 895 255<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tRespondent nebyl dotazov\u00e1n<\/strong>\n\t\t3 868 254<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tJin\u00e9 odpov\u011bdi (pouze star\u00fd dotazn\u00edk)<\/strong>\n\t\t1 185 240<\/span>\n\t<\/div>\n\t\t
\n\t\t<\/em>\n\t\tNic z uveden\u00e9ho<\/strong>\n\t\t0<\/span>\n\t<\/div>\n\t<\/div><\/div>\t<\/div>\n<\/div><\/div><\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":67,"featured_media":0,"parent":12512,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"SEO Framework Relevanssi index exclude","footnotes":""},"page_category":[84],"page_tag":[],"class_list":["post-12125","page","type-page","status-publish","hentry"],"acf":[],"lang":"cs","translations":{"cs":12125},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/comments?post=12125"}],"version-history":[{"count":8,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12125\/revisions"}],"predecessor-version":[{"id":12904,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12125\/revisions\/12904"}],"up":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/pages\/12512"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/media?parent=12125"}],"wp:term":[{"taxonomy":"page_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_category?post=12125"},{"taxonomy":"page_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/reklama\/wp-json\/wp\/v2\/page_tag?post=12125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}