{"id":88,"date":"2024-02-14T09:21:16","date_gmt":"2024-02-14T08:21:16","guid":{"rendered":"https:\/\/o-seznam.cz\/pravni-informace\/?page_id=88"},"modified":"2025-10-31T12:03:02","modified_gmt":"2025-10-31T11:03:02","slug":"zbozi-cz","status":"publish","type":"page","link":"https:\/\/o-seznam.cz\/pravni-informace\/ochrana-udaju\/zbozi-cz\/","title":{"rendered":"Zbo\u017e\u00ed.cz"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>S jak\u00fdmi \u00fadaji pracujeme:<\/p>\n\n\n\n<div class=\"accordion\">\n\t<div class=\"accordion__items\">\n\n<details class=\"expander is-style-box\">\n\t<summary data-datalayer-name=\"\" data-datalayer-text=\"RUS \u00fa\u010det\">\n\t\t\t\t<strong>RUS \u00fa\u010det<\/strong>\n\t\t\t<\/summary>\n\t<div class=\"inner-blocks\">\n\n<p>RUS \u00fa\u010det je pro Zbo\u017e\u00ed \u010dist\u011b numerick\u00e9 ID. Dost\u00e1v\u00e1me ho ve chv\u00edli, kdy registrovan\u00fd u\u017eivatel Seznamu p\u0159ijde na Zbo\u017e\u00ed.cz, a dr\u017e\u00edme ho kv\u016fli nav\u00e1z\u00e1n\u00ed v\u011bc\u00ed, co u n\u00e1s u\u017eivatel\u00e9 d\u011blaj\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>P\u0159id\u00e1v\u00e1n\u00ed recenz\u00ed produkt\u016f a e-shop\u016f (ty dr\u017e\u00edme neomezen\u011b dlouho)<\/li>\n\n\n\n<li>P\u0159id\u00e1v\u00e1n\u00ed produkt\u016f do Obl\u00edben\u00fdch<\/li>\n\n\n\n<li>Inzerce na Zbo\u017e\u00ed (pro e-shopy, \u0159\u00edd\u00ed se obchodn\u00edmi podm\u00ednkami)<\/li>\n<\/ul>\n\n<\/div><\/details>\n\n\n\n<details class=\"expander is-style-box\">\n\t<summary data-datalayer-name=\"\" data-datalayer-text=\"E-mailov\u00e1 adresa\">\n\t\t\t\t<strong>E-mailov\u00e1 adresa<\/strong>\n\t\t\t<\/summary>\n\t<div class=\"inner-blocks\">\n\n<p>E-mailovou adresu sb\u00edr\u00e1me od e-shop\u016f p\u0159es konverzn\u00ed k\u00f3d. Na tyto adresy pak pos\u00edl\u00e1me nakupuj\u00edc\u00edm v\u00fdzvy k hodnocen\u00ed e-shopu, eventu\u00e1ln\u011b produktu. S&nbsp;daty o n\u00e1kupu m\u00e1me asociovan\u00e9 e-mailov\u00e9 adresy, kter\u00e9 u sebe dr\u017e\u00edme 230 dn\u00ed. V\u00fdzvy k hodnocen\u00ed produktu pos\u00edl\u00e1me po \u0161esti m\u011bs\u00edc\u00edch, aby si ho \u010dlov\u011bk m\u011bl \u0161anci opravdu zkusit. Abychom ale nikoho neobt\u011b\u017eovali \u010dast\u00fdmi e-maily, m\u016f\u017eeme odesl\u00e1n\u00ed v\u00fdzvy odeslat o n\u011bco pozd\u011bji. Kv\u016fli ochran\u011b dat jsou adresy za\u0161ifrovan\u00e9 s&nbsp;t\u00edm, \u017ee kl\u00ed\u010de jsou k dispozici pouze na provozn\u00edch serverech. N\u00e1sledn\u011b u n\u00e1kup\u016f dr\u017e\u00edme&nbsp;neomezen\u011b dlouho&nbsp;z\u00e1znamy, na kter\u00e9 e-mailov\u00e9 adresy jsme u\u017e pos\u00edlali \u017e\u00e1dosti o hodnocen\u00ed produktu. Ty vyu\u017e\u00edv\u00e1me k&nbsp;tomu, abychom \u017e\u00e1dosti nepos\u00edlali opakovan\u011b.<\/p>\n\n\n\n<p>Rozes\u00edl\u00e1n\u00ed e-mail\u016f pro n\u00e1s zaji\u0161\u0165uje slu\u017eba Mailgun, kter\u00e1 tak dost\u00e1v\u00e1 e-mailov\u00e9 adresy ve chv\u00edli, kdy zpracov\u00e1v\u00e1 odchoz\u00ed e-maily. N\u00e1sledn\u011b si je dr\u017e\u00ed 30 dn\u00ed v ladic\u00edch informac\u00edch a v&nbsp;p\u0159\u00edpad\u011b, \u017ee se nakupuj\u00edc\u00ed z e-mail\u016f odhl\u00e1s\u00ed, dr\u017e\u00ed si jeho adresu neomezen\u011b dlouho, aby v\u011bd\u011bla, \u017ee na tento e-mail nem\u00e1 nic pos\u00edlat.<\/p>\n\n<\/div><\/details>\n\n\n\n<details class=\"expander is-style-box\">\n\t<summary data-datalayer-name=\"\" data-datalayer-text=\"E-mailov\u00e1 adresa u hl\u00e1\u0161en\u00ed chyb\">\n\t\t\t\t<strong>E-mailov\u00e1 adresa u hl\u00e1\u0161en\u00ed chyb<\/strong>\n\t\t\t<\/summary>\n\t<div class=\"inner-blocks\">\n\n<p>E-mailov\u00e9 adresy, kter\u00e9 dostaneme jako adresu pro odpov\u011b\u010f ve formul\u00e1\u0159i &#8222;Nahl\u00e1sit chybu&#8220;, archivujeme&nbsp;neomezen\u011b dlouho v r\u00e1mci auditu pr\u00e1ce administr\u00e1tor\u016f Zbo\u017e\u00ed, kte\u0159\u00ed hl\u00e1\u0161en\u00e9 probl\u00e9my vy\u0159izuj\u00ed.<\/p>\n\n<\/div><\/details>\n\n\n\n<details class=\"expander is-style-box\">\n\t<summary data-datalayer-name=\"\" data-datalayer-text=\"IP adresy\">\n\t\t\t\t<strong>IP adresy<\/strong>\n\t\t\t<\/summary>\n\t<div class=\"inner-blocks\">\n\n<p>IP adresu po\u017eadavk\u016f ukl\u00e1d\u00e1me:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>S informac\u00ed o n\u00e1kupu obdr\u017eenou v r\u00e1mci konverzn\u00edho k\u00f3du<\/li>\n\n\n\n<li>V z\u00e1znamech o zobrazen\u00ed a prokliku jednotliv\u00fdch nab\u00eddek i produkt\u016f na webu<\/li>\n\n\n\n<li>U recenz\u00ed produkt\u016f a e-shop\u016f na webu<\/li>\n<\/ul>\n\n\n\n<p>Tyto \u00fadaje dr\u017e\u00edme&nbsp;90 dn\u00ed, a to kv\u016fli prov\u011b\u0159ov\u00e1n\u00ed mo\u017en\u00fdch podvod\u016f a manipulac\u00ed. U recenz\u00ed produkt\u016f a e-shop\u016f d\u00e1le dr\u017e\u00edme&nbsp;jeden rok hash IP address op\u011bt kv\u016fli odhalov\u00e1n\u00ed manipulace s recenzemi.<\/p>\n\n<\/div><\/details>\n\n\n\n<details class=\"expander is-style-box\">\n\t<summary data-datalayer-name=\"\" data-datalayer-text=\"Lad\u00edc\u00ed data\">\n\t\t\t\t<strong>Lad\u00edc\u00ed data<\/strong>\n\t\t\t<\/summary>\n\t<div class=\"inner-blocks\">\n\n<p>Zbo\u017e\u00ed v r\u00e1mci sv\u00e9ho b\u011b\u017en\u00e9ho provozu tvo\u0159\u00ed logy (ladic\u00ed a trasovac\u00ed z\u00e1znamy), kter\u00e9 pou\u017e\u00edv\u00e1me pro dohled\u00e1v\u00e1n\u00ed p\u0159\u00edpadn\u00fdch technick\u00fdch probl\u00e9m\u016f. Logy po\u017eadavk\u016f \u010dasto obsahuj\u00ed IP adresy a mohou se v nich vyskytovat i jin\u00e1 osobn\u00ed data. Dr\u017e\u00edme je&nbsp;90 dn\u00ed.<\/p>\n\n<\/div><\/details>\n\n<\/div><\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>S jak\u00fdmi \u00fadaji pracujeme:<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":9,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-sidemenu","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"page_category":[3],"page_tag":[],"class_list":["post-88","page","type-page","status-publish","hentry"],"acf":[],"lang":"cs","translations":{"cs":88,"en":2551},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/88","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/comments?post=88"}],"version-history":[{"count":12,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/88\/revisions"}],"predecessor-version":[{"id":2398,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/88\/revisions\/2398"}],"up":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/9"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/media?parent=88"}],"wp:term":[{"taxonomy":"page_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/page_category?post=88"},{"taxonomy":"page_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/page_tag?post=88"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}