{"id":2012,"date":"2024-06-03T18:57:39","date_gmt":"2024-06-03T16:57:39","guid":{"rendered":"https:\/\/o-seznam.cz\/pravni-informace\/?page_id=2012"},"modified":"2024-09-16T17:30:55","modified_gmt":"2024-09-16T15:30:55","slug":"vyuziti-dat","status":"publish","type":"page","link":"https:\/\/o-seznam.cz\/pravni-informace\/ochrana-udaju\/souhlas\/vyuziti-dat\/","title":{"rendered":"K \u010demu v Seznamu data pou\u017e\u00edv\u00e1me"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>D\u00edky u\u017eivatelsk\u00fdm dat\u016fm dok\u00e1\u017eeme na\u0161e slu\u017eby p\u0159izp\u016fsobovat na m\u00edru va\u0161im z\u00e1jm\u016fm. Doporu\u010d\u00edme v\u00e1m tak nejen zaj\u00edmav\u011bj\u0161\u00ed obsah (nap\u0159\u00edklad podle toho, zda jste si \u010detli v\u00edc \u010dl\u00e1nky o va\u0159en\u00ed, nebo sp\u00ed\u0161 o fotbale), ale poskytneme i u\u017eite\u010dn\u00e9 informace jako t\u0159eba po\u010das\u00ed v m\u00edst\u011b, kde se nach\u00e1z\u00edte.<\/p>\n\n\n<div class=\"align wp-block-seznam-stream\"><div class=\"streamAdvanced \">\n\t<button data-stream-video-advanced=\"65105364\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-1280x720.png\" class=\"attachment-ipq-1280x720-true size-ipq-1280x720-true\" alt=\"\" srcset=\"https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-1280x720.png 1280w, https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-992x558.png 992w, https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-320x180.png 320w, https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-768x432.png 768w, https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama-1536x864.png 1536w, https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/09\/seznam-cz-souhlas-obsah-reklama.png 1920w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>\t\t<div class=\"streamAdvanced__button\">\n\t\t\t<div>\n\t\t\t\tJak data pou\u017e\u00edv\u00e1me?\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/button>\n<\/div>\n<\/div>\n\n\n<p>Data n\u00e1m tak\u00e9 pom\u00e1haj\u00ed c\u00edlit reklamu, kter\u00e1 je pro v\u00e1s relevantn\u011bj\u0161\u00ed ne\u017e reklama nec\u00edlen\u00e1. Odr\u00e1\u017e\u00ed toti\u017e va\u0161e konkr\u00e9tn\u00ed z\u00e1jmy a preference. Pokud nap\u0159\u00edklad pr\u00e1v\u011b sh\u00e1n\u00edte nov\u00fd vysava\u010d a hled\u00e1te ho na internetu, bude se v\u00e1m n\u00e1sledn\u011b zobrazovat reklama t\u00fdkaj\u00edc\u00ed se pr\u00e1v\u011b vysava\u010d\u016f a dal\u0161\u00edch p\u0159\u00edbuzn\u00fdch t\u00e9mat, t\u0159eba s\u00e1\u010dk\u016f nebo r\u016fzn\u00fdch n\u00e1stavc\u016f.<\/p>\n\n\n\n<div class=\"wp-block-seznam-box is-layout-flow wp-block-seznam-box-is-layout-flow\"><figure class=\"align wp-block-seznam-icon\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/o-seznam.cz\/pravni-informace\/wp-content\/uploads\/sites\/6\/2024\/06\/seznam-cz-i.svg\" class=\"attachment-full size-full\" alt=\"\" \/><\/figure>\n\n\n\n<p>Souhlasem se sd\u00edlen\u00edm osobn\u00edch \u00fadaj\u016f za \u00fa\u010delem c\u00edlen\u00ed reklamy n\u00e1m poskytnete informace o tom, jak\u00e9 \u010dl\u00e1nky r\u00e1di \u010dtete nebo co jste si na internetu koupili. Nec\u00edlen\u00e1 reklama naopak va\u0161e z\u00e1jmy \u017e\u00e1dn\u00fdm zp\u016fsobem nereflektuje a bude pro v\u00e1s velmi pravd\u011bpodobn\u011b m\u00e9n\u011b relevantn\u00ed ne\u017e nab\u00eddky, kter\u00e9 se p\u0159izp\u016fsobuj\u00ed va\u0161im z\u00e1lib\u00e1m.<\/p>\n<\/div>\n\n\n\n<p>Jinak \u0159e\u010deno, c\u00edlenou a nec\u00edlenou reklamu jde p\u0159irovnat ke zku\u0161enosti v restauraci. Kdy\u017e s c\u00edlen\u00edm souhlas\u00edte, je to jako p\u0159ij\u00edt tam, kde v\u00e1s znaj\u00ed a nab\u00eddnou v\u00e1m, co r\u00e1di j\u00edte. Kdy\u017e naopak s c\u00edlen\u00edm nesouhlas\u00edte, pak stoj\u00edte na m\u00edst\u011b, kde nev\u011bd\u00ed, co m\u00e1te r\u00e1di, prob\u00edr\u00e1te se j\u00eddeln\u00edm l\u00edstkem a douf\u00e1te, \u017ee si vyberete spr\u00e1vn\u011b.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00edky u\u017eivatelsk\u00fdm dat\u016fm dok\u00e1\u017eeme na\u0161e slu\u017eby p\u0159izp\u016fsobovat na m\u00edru va\u0161im z\u00e1jm\u016fm. Doporu\u010d\u00edme v\u00e1m tak nejen zaj\u00edmav\u011bj\u0161\u00ed obsah (nap\u0159\u00edklad podle toho, zda jste si \u010detli v\u00edc \u010dl\u00e1nky o va\u0159en\u00ed, nebo sp\u00ed\u0161 o fotbale), ale poskytneme i u\u017eite\u010dn\u00e9 informace jako t\u0159eba po\u010das\u00ed v m\u00edst\u011b, kde se nach\u00e1z\u00edte. Data n\u00e1m tak\u00e9 pom\u00e1haj\u00ed c\u00edlit reklamu, kter\u00e1 je pro v\u00e1s [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":1629,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"page-sidemenu","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"page_category":[6],"page_tag":[],"class_list":["post-2012","page","type-page","status-publish","hentry"],"acf":[],"lang":"cs","translations":{"cs":2012,"en":2650},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/2012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/comments?post=2012"}],"version-history":[{"count":12,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/2012\/revisions"}],"predecessor-version":[{"id":2177,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/2012\/revisions\/2177"}],"up":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/pages\/1629"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/media?parent=2012"}],"wp:term":[{"taxonomy":"page_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/page_category?post=2012"},{"taxonomy":"page_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/pravni-informace\/wp-json\/wp\/v2\/page_tag?post=2012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}