{"id":20340,"date":"2026-03-09T14:47:39","date_gmt":"2026-03-09T13:47:39","guid":{"rendered":"https:\/\/o-seznam.cz\/kariera\/485095-specialista-socialnich-siti-pro-sport-cz-a-novinky-cz\/"},"modified":"2026-04-29T13:50:35","modified_gmt":"2026-04-29T11:50:35","slug":"485095-specialista-socialnich-siti-pro-sport-cz-a-novinky-cz","status":"publish","type":"post","link":"https:\/\/o-seznam.cz\/kariera\/485095-specialista-socialnich-siti-pro-sport-cz-a-novinky-cz\/","title":{"rendered":"Specialista soci\u00e1ln\u00edch s\u00edt\u00ed pro m\u00e9dia"},"content":{"rendered":"<p>Hled\u00e1me do t\u00fdmu srdca\u0159e, kter\u00fd ch\u00e1pe, \u017ee soci\u00e1ln\u00ed s\u00edt\u011b nikdy nesp\u00ed. Z\u00e1rove\u0148 m\u00e1 p\u0159ehled o aktu\u00e1ln\u00edm d\u011bn\u00ed ve sportu, spole\u010dnosti i politice. Ob\u010das je zapot\u0159eb\u00ed vyj\u00edt mezi fanou\u0161ky, nato\u010dit ankety a pak si st\u0159ihnout video, a\u0165 u\u017e v Canv\u011b nebo CapCutu. Ale v\u0161e se d\u00e1 nau\u010dit.<\/p>\n<p>Zaujalo v\u00e1s to? Tak je\u0161t\u011b p\u00e1r \u0159\u00e1dk\u016f.<\/p>\n<hr>\n<h2>Co m\u016f\u017eete u n\u00e1s \u010dekat<\/h2>\n<ul>\n<li>Hlavn\u00ed n\u00e1pln\u00ed pr\u00e1ce bude spr\u00e1va soci\u00e1ln\u00edch s\u00edt\u00ed <a class=\"is-style-link-external\" href=\"http:\/\/Sport.cz\" target=\"_blank\">Sport.cz<\/a> a v\u00fdznamnou \u010d\u00e1st va\u0161eho \u010dasu tak str\u00e1v\u00edte pr\u00e1v\u011b u sportovn\u00edho obsahu.<\/li>\n<li>Prostor z\u00edsk\u00e1 i <a class=\"is-style-link-external\" href=\"http:\/\/Novinky.cz\" target=\"_blank\">Novinky.cz<\/a>, kde se budete pod\u00edlet na p\u0159\u00edprav\u011b a pl\u00e1nov\u00e1n\u00ed obsahu orientovan\u00e9ho na spole\u010densk\u00e9 a politick\u00e9 d\u011bn\u00ed.<\/li>\n<li>Sledov\u00e1n\u00ed trend\u016f na soci\u00e1ln\u00edch s\u00edt\u00edch v\u00e1s udr\u017e\u00ed v obraze a d\u00edky tomu budou profily v\u017edy aktu\u00e1ln\u00ed a zaj\u00edmav\u00e9 pro na\u0161e sleduj\u00edc\u00ed.<\/li>\n<li>Tvorba obsahu v\u00e1s vt\u00e1hne do kreativn\u00ed pr\u00e1ce s textem, videem i vizu\u00e1lem a uplatn\u00ed se tu va\u0161e fantazie.<\/li>\n<li>Zku\u0161enost s tvorbou kr\u00e1tk\u00fdch vide\u00ed v\u00e1m p\u0159ijde vhod p\u0159i p\u0159\u00edprav\u011b anket nebo dynamick\u00fdch form\u00e1t\u016f pro r\u016fzn\u00e9 platformy.<\/li>\n<li>Spolupr\u00e1ce s redakc\u00ed v\u00e1m otev\u0159e dve\u0159e do medi\u00e1ln\u00edho prost\u0159ed\u00ed a propoj\u00ed v\u00e1s s lidmi, kte\u0159\u00ed \u017eij\u00ed sportem i aktu\u00e1ln\u00edm d\u011bn\u00edm.<\/li>\n<li>Monitoring v\u00fdsledk\u016f v\u00e1m pom\u016f\u017ee zhodnotit efektivitu publikovan\u00e9ho obsahu a upravovat dal\u0161\u00ed kroky podle toho, co funguje.<\/li>\n<li>P\u0159\u00edle\u017eitost z\u00edskat inspiraci i podporu od zku\u0161en\u011bj\u0161\u00edch koleg\u016f v\u00e1m usnadn\u00ed rychlej\u0161\u00ed start v roli.<\/li>\n<\/ul>\n<hr>\n<h2>Co se v\u00e1m bude hodit<\/h2>\n<ul>\n<li>Zku\u0161enost se soci\u00e1ln\u00edmi s\u00edt\u011bmi a orientace ve sportovn\u00edm, spole\u010densk\u00e9m i politick\u00e9m d\u011bn\u00ed v\u00e1m umo\u017en\u00ed rychle se zorientovat.<\/li>\n<li>Komunika\u010dn\u00ed dovednosti se projev\u00ed p\u0159i domluv\u011b s redaktory i p\u0159i pr\u00e1ci na r\u016fznorod\u00fdch t\u00e9matech.<\/li>\n<li>Schopnost organizace v\u00e1m pom\u016f\u017ee udr\u017eet p\u0159ehled o pl\u00e1novan\u00e9m obsahu i prob\u00edhaj\u00edc\u00edch aktivit\u00e1ch.<\/li>\n<li>Kreativn\u00ed p\u0159\u00edstup ocen\u00edme p\u0159i navrhov\u00e1n\u00ed n\u00e1pad\u016f a tvorb\u011b obsahu, kter\u00fd p\u0159it\u00e1hne pozornost.<\/li>\n<li>Praktick\u00e1 znalost platforem FB, IG, TikTok a X.<\/li>\n<li>Zku\u0161enosti s Canvou jsou v\u00fdhodou a pokud zvl\u00e1d\u00e1te i CapCut, ocen\u00edme to.<\/li>\n<\/ul>\n<h2>Jak funguje v\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed<\/h2>\n<ul>\n<li>Jakmile k n\u00e1m doraz\u00ed va\u0161e CV spolu s uk\u00e1zky va\u0161\u00ed pr\u00e1ce, ozve se v\u00e1m Kl\u00e1ra nejpozd\u011bji do t\u0159\u00ed pracovn\u00edch dn\u016f a kr\u00e1tce v\u00e1m zavol\u00e1. Telefon\u00e1t trv\u00e1 p\u0159ibli\u017en\u011b deset a\u017e patn\u00e1ct minut a spole\u010dn\u011b p\u0159i n\u011bm projdete z\u00e1kladn\u00ed informace, va\u0161i motivaci i p\u0159edstavu o roli a dostanete prostor na sv\u00e9 dotazy.<\/li>\n<li>Pokud si budeme d\u00e1vat smysl, nav\u00e1\u017ee prvn\u00ed online kolo, kter\u00e9 potrv\u00e1 p\u0159ibli\u017en\u011b t\u0159icet minut a bude hlavn\u011b o vz\u00e1jemn\u00e9m sezn\u00e1men\u00ed a slad\u011bn\u00ed o\u010dek\u00e1v\u00e1n\u00ed.<\/li>\n<li>Po prvn\u00edm kole od n\u00e1s obdr\u017e\u00edte \u00fakol, kter\u00fd odpov\u00edd\u00e1 t\u00e9to pozici. Na jeho zpracov\u00e1n\u00ed dostanete dostatek prostoru.<\/li>\n<li>Pokud \u00fakol dopadne dob\u0159e, prob\u011bhne osobn\u00ed sch\u016fzka za \u00fa\u010dasti Lu\u010fka Mare\u0161e a n\u011bkter\u00e9ho z koleg\u016f z t\u00fdmu, p\u0159i\u010dem\u017e \u010d\u00e1st setk\u00e1n\u00ed bude v\u011bnovan\u00e1 prezentaci \u00fakolu a diskuzi nad va\u0161\u00edm \u0159e\u0161en\u00edm a zbytek rozhovoru o va\u0161ich zku\u0161enostech, n\u00e1plni pr\u00e1ce a podob\u011b mo\u017en\u00e9 spolupr\u00e1ce, celkov\u011b p\u0159ibli\u017en\u011b v d\u00e9lce jedn\u00e9 hodiny.<\/li>\n<li>Kdy\u017e si potvrd\u00edme, \u017ee si vz\u00e1jemn\u011b sed\u00edme a domluv\u00edme se na spolupr\u00e1ci, dostanete od n\u00e1s nab\u00eddku. N\u00e1sledn\u011b u\u017e v\u00e1s \u010dek\u00e1 jen kr\u00e1tk\u00fd online dotazn\u00edk a elektronick\u00e9 vy\u0159\u00edzen\u00ed dokument\u016f. V\u0161echno zvl\u00e1dneme na d\u00e1lku, bez zbyte\u010dn\u00e9ho pap\u00edrov\u00e1n\u00ed. A pak u\u017e se jen t\u011b\u0161\u00edme na v\u00e1\u0161 prvn\u00ed den u n\u00e1s.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Hled\u00e1me do t\u00fdmu srdca\u0159e, kter\u00fd ch\u00e1pe, \u017ee soci\u00e1ln\u00ed s\u00edt\u011b nikdy nesp\u00ed. Z\u00e1rove\u0148 m\u00e1 p\u0159ehled o aktu\u00e1ln\u00edm d\u011bn\u00ed ve sportu, spole\u010dnosti i politice. Ob\u010das je zapot\u0159eb\u00ed vyj\u00edt mezi fanou\u0161ky, nato\u010dit ankety a pak si st\u0159ihnout video, a\u0165 u\u017e v Canv\u011b nebo CapCutu. Ale v\u0161e se d\u00e1 nau\u010dit. Zaujalo v\u00e1s to? Tak je\u0161t\u011b p\u00e1r \u0159\u00e1dk\u016f. Co m\u016f\u017eete [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[241],"tags":[58],"location":[19],"technology":[],"landing_category":[245,171,143],"class_list":["post-20340","post","type-post","status-publish","format-standard","hentry","category-pr-marketing-a-media","tag-plny-uvazek"],"acf":[],"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/comments?post=20340"}],"version-history":[{"count":3,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20340\/revisions"}],"predecessor-version":[{"id":20417,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20340\/revisions\/20417"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/media?parent=20340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/categories?post=20340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/tags?post=20340"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/location?post=20340"},{"taxonomy":"technology","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/technology?post=20340"},{"taxonomy":"landing_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/landing_category?post=20340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}