
{"id":20307,"date":"2026-02-24T17:01:55","date_gmt":"2026-02-24T16:01:55","guid":{"rendered":"https:\/\/o-seznam.cz\/kariera\/423817-brand-strategist-project-lead-pro-seznam-brand-studio\/"},"modified":"2026-04-22T16:50:45","modified_gmt":"2026-04-22T14:50:45","slug":"423817-brand-strategist-project-lead-pro-seznam-brand-studio","status":"publish","type":"post","link":"https:\/\/o-seznam.cz\/kariera\/423817-brand-strategist-project-lead-pro-seznam-brand-studio\/","title":{"rendered":"Brand Strategist &amp; Project Lead pro Seznam Brand Studio"},"content":{"rendered":"<p>V Seznam Brand Studiu, kter\u00e9 funguje jako intern\u00ed reklamn\u00ed agentura, tvo\u0159\u00edme brandov\u00e9 kampan\u011b s d\u016frazem na obsahov\u00fd marketing pro p\u0159edn\u00ed \u010desk\u00e9 zna\u010dky a za ty nejlep\u0161\u00ed z\u00edsk\u00e1v\u00e1me i mezin\u00e1rodn\u00ed ocen\u011bn\u00ed. Hled\u00e1me n\u011bco jako Project Leada, kter\u00fd dok\u00e1\u017ee prom\u011bnit velk\u00e9 my\u0161lenky ve v\u00fdjime\u010dn\u00e9 kampan\u011b a posunout na\u0161e studio zase o kus d\u00e1l.<\/p>\n<hr>\n<h2>Co od v\u00e1s o\u010dek\u00e1v\u00e1me<\/h2>\n<ul>\n<li>M\u00e1te za sebou alespo\u0148 5 let praxe na pozici strat\u00e9ga, project \u010di account leada, ide\u00e1ln\u011b z\u00a0reklamn\u00ed \u010di komunika\u010dn\u00ed agentury, m\u00e9di\u00ed nebo digit\u00e1ln\u00edho prost\u0159ed\u00ed.<\/li>\n<li>Um\u00edte v\u00e9st komplexn\u00ed kampan\u011b od briefu a\u017e po vyhodnocen\u00ed a zvl\u00e1d\u00e1te \u0159\u00eddit v\u00edce projekt\u016f najednou.<\/li>\n<li>M\u00e1te zku\u0161enost s veden\u00edm t\u00fdmu nebo lid\u00ed a dok\u00e1\u017eete ur\u010dovat sm\u011br i dr\u017eet tempo.<\/li>\n<li>Bav\u00ed v\u00e1s strategie a dok\u00e1\u017eete byznysov\u00e9 c\u00edle klienta p\u0159etavit v siln\u00e9 a funk\u010dn\u00ed komunika\u010dn\u00ed \u0159e\u0161en\u00ed podlo\u017een\u00e9 daty a insighty.<\/li>\n<li>Komunikace je pro v\u00e1s z\u00e1klad \u00fasp\u011bchu, a to intern\u011b i sm\u011brem ke klientovi a jak v \u010de\u0161tin\u011b, tak angli\u010dtin\u011b. Prezentace a workshopy berete jako p\u0159irozenou sou\u010d\u00e1st pr\u00e1ce.<\/li>\n<li>P\u0159ich\u00e1z\u00edte s nov\u00fdmi n\u00e1pady a sledujete trendy v marketingu.\u00a0<\/li>\n<li>Chcete rozv\u00edjet nejen projekty, ale i cel\u00fd t\u00fdm a reklamn\u00ed a obsahov\u00e9 slu\u017eby Seznam Brand Studia.<\/li>\n<li>Schopnost prezentovat Seznam Brand Studio a jeho projekty na konferenc\u00edch a v odborn\u00fdch m\u00e9di\u00edch. <\/li>\n<li>\u0158idi\u010dsk\u00fd pr\u016fkaz skupiny B.<\/li>\n<\/ul>\n<hr>\n<h2>Co m\u016f\u017eete o\u010dek\u00e1vat vy<\/h2>\n<ul>\n<li>Odpov\u011bdnost za veden\u00ed projektov\u00e9ho t\u00fdmu a za \u00fasp\u011bch kampan\u00ed od prvn\u00edho n\u00e1padu a\u017e po fin\u00e1ln\u00ed vyhodnocen\u00ed.<\/li>\n<li>Prostor tvo\u0159it strategii, hledat insighty, pracovat s daty a v\u00fdsledky kampan\u00ed.<\/li>\n<li>Spolupr\u00e1ci s obchodn\u00edky, kreativci, datov\u00fdmi specialisty i extern\u00edmi partnery na kampan\u00edch pro v\u00fdznamn\u00e9 \u010desk\u00e9 zna\u010dky.<\/li>\n<li>Mo\u017enost v\u00e9st workshopy s klienty, facilitovat kreativn\u00ed sezen\u00ed a prohlubovat dlouhodob\u00e9 vztahy.<\/li>\n<li>P\u0159\u00edle\u017eitost rozv\u00edjet reklamn\u00ed a obsahov\u00e9 slu\u017eby Seznam Brand Studia a aktivn\u011b se pod\u00edlet na jeho sm\u011b\u0159ov\u00e1n\u00ed.\n<p>[job-video]<\/p>\n<\/li>\n<\/ul>\n<h2>Jak prob\u00edh\u00e1 v\u00fdb\u011brko<\/h2>\n<ul>\n<li>Po zasl\u00e1n\u00ed va\u0161eho \u017eivotopisu v\u00e1m L\u00e1\u010fa ozve nejpozd\u011bji do 3 dn\u016f.<\/li>\n<li>\u017divotopis a p\u0159ilo\u017een\u00e9 dokumenty pe\u010dliv\u011b projdeme. V p\u0159\u00edpad\u011b shody se s v\u00e1mi L\u00e1\u010fa telefonicky spoj\u00ed, sezn\u00e1m\u00edme se, projdeme o\u010dek\u00e1v\u00e1n\u00ed od role, \u010dasov\u00e9 mo\u017enost a z\u00e1kladn\u00ed znalosti.<\/li>\n<li>Pot\u00e9 se domluv\u00edme na osobn\u00edm setk\u00e1n\u00ed u n\u00e1s na centr\u00e1le. Sejdete se s \u0159editelem Seznam Brand Studia i z\u00e1stupci t\u00fdm\u016f, se kter\u00fdmi budete \u00fazce spolupracovat.<\/li>\n<li>Je to shoda? V\u00edtejte na palub\u011b! Dokumenty s n\u00e1mi podep\u00ed\u0161ete elektronicky a u\u017e v\u00e1s pouze \u010dek\u00e1 samotn\u00fd n\u00e1stup.<\/li>\n<\/ul>\n<p>Pokud chcete o na\u0161ich kampan\u00edch v\u011bd\u011bt v\u00edc, pod\u00edvejte se na <a class=\"is-style-link-external\" href=\"https:\/\/seznambrandstudio.cz\" target=\"_blank\">https:\/\/seznambrandstudio.cz<\/a>\u00a0\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V Seznam Brand Studiu, kter\u00e9 funguje jako intern\u00ed reklamn\u00ed agentura, tvo\u0159\u00edme brandov\u00e9 kampan\u011b s d\u016frazem na obsahov\u00fd marketing pro p\u0159edn\u00ed \u010desk\u00e9 zna\u010dky a za ty nejlep\u0161\u00ed z\u00edsk\u00e1v\u00e1me i mezin\u00e1rodn\u00ed ocen\u011bn\u00ed. Hled\u00e1me n\u011bco jako Project Leada, kter\u00fd dok\u00e1\u017ee prom\u011bnit velk\u00e9 my\u0161lenky ve v\u00fdjime\u010dn\u00e9 kampan\u011b a posunout na\u0161e studio zase o kus d\u00e1l. Co od v\u00e1s o\u010dek\u00e1v\u00e1me [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[241],"tags":[58],"location":[19],"technology":[],"landing_category":[171,143],"class_list":["post-20307","post","type-post","status-publish","format-standard","hentry","category-pr-marketing-a-media","tag-plny-uvazek"],"acf":[],"_links":{"self":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/comments?post=20307"}],"version-history":[{"count":3,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20307\/revisions"}],"predecessor-version":[{"id":20363,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/posts\/20307\/revisions\/20363"}],"wp:attachment":[{"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/media?parent=20307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/categories?post=20307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/tags?post=20307"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/location?post=20307"},{"taxonomy":"technology","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/technology?post=20307"},{"taxonomy":"landing_category","embeddable":true,"href":"https:\/\/o-seznam.cz\/kariera\/wp-json\/wp\/v2\/landing_category?post=20307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}